Projects
Imagining Future Food Systems
October 2024 - September 2025
PROJECT TEAM: LISA IAB YAJ, JESSICA THOMPSON, HANNAH TRASSER, LEE VALENTYN
Imagining Future Food Systems was an initiative that engaged over 400 community members across 18 neighborhoods to shape a local food system that promotes social, economic, and environmental well-being.
Through 20 listening sessions over a 9-month period (October 2024 - June 2025), Milwaukee community members provided insights on food justice, community assets, and actionable steps toward a more equitable and sustainable food system.
The purpose of this initiative was to establish a long-term vision for the local food system grounded in community voice.
The following principles and objectives guided the listening sessions:
Those closest to the problem are in the best position to solve it
Communities drive the work of local food system change
Identify goals and possible actionable steps
Determine community capacity for long-term food system transformation
The Echo Project
A bold reimagining of a timeless brand.